About Us

Hi, I’m Vicky—wife of Kev, mum to two awesome boys and a proud dog and cat mum too. By day, I’m a full-time childminder, but by night (or whenever I can steal a moment of peace), I’m the creative mind behind Sweet Style O’ Mine.

I started SSOM as a way to bring my love of dark humour, sarcasm, and real-life chaos into wearable designs. Life isn’t always sunshine and rainbows, and sometimes, the best way to get through the madness is to laugh at it. Whether it’s parenting struggles, mental health battles, or just the everyday nonsense we all deal with, my designs are here to bring a smile—or an eye-roll.

Speaking of mental health, it’s a cause close to my heart. Kev has been open about his own struggles, and it’s something that has impacted our family deeply. Through SSOM, I want to not only create bold, meaningful designs but also help normalise talking about mental wellness, seeking support, and wearing messages that might just make someone feel seen.

I’m still in the early days of this journey, learning and evolving with every order. I’ve been so lucky to have an amazing community of people who believe in what I’m doing, giving me feedback, and cheering me on as I find my feet. My goal? To create designs that you’re proud to wear—whether they make you laugh, make a statement, or just feel like you.

So, thanks for being here. Thanks for supporting this little dream of mine. And if you ever fancy a chat, have an idea, or just want to share your love for dark and moody fashion, my inbox is always open!

— Vicky 🖤